2D>3D>2D

noun | feather

verb | moving

adjective | colourful


2D drawing which will later be made into 3D:

editorial | part 2

I decided to use simple vectors for the 'relationship maths' as I felt it communicated the topic of the article. I didn't feel the need to include any imagery that related to facebook as I felt that it work better as an effective 'face-off' vector.

For the second image, I wanted to communicate the idea of perspective as the article highlights the fact that it's hard for people to really understand proportions. I thought it would be nice to include a photographic image that allows people to view earth from a different perspective so I placed a photograph off the internet which allows me to communicate the concept...

editorial | part 1

For this article I want to use photography to display the health benefits of exercise for the elder. Originally I thought about including some sort of illustration for the article, however, i thought photography would be a clearer piece of communication so I've placed an image within the article that gives me a rough idea of what I plan to do...

(not my image)

evauluation

1/ what skills have you developed through this module and how effectively do you think you have applied them?

Storyboarding has really helped in terms of idea development. I found getting my ideas on paper helped with furthering designs for the sequences. It’s something that I’ve struggled with in past briefs and actually putting it into practise really aided my progress. Learning about a new software has been really interesting. Motion graphics is an area of graphic design that I’ve never experimented and to be honest I was quite apprehensive about it. However, now I know my way around the after effects programme I’m really pleased with how much more comfortable I am with this area of design. Obviously there’s a lot more I’m yet to learn and I’m keen to develop this. I found online tutorials were very helpful, such as cc particle, as I was then able to apply effects that aided my designs. Blogging has always been one of weak points, however, I feel that I’ve definitely progressed from previous modules. Rather then leaving it all to last minute, I’ve put a lot more effort into blogging my development throughout the briefs. It’s helped me to feel more organised which has therefore helped with my time management.

2/ what approaches to/methods of design production have you developed and how have they informed your design development process?

I found developing my design context earlier on in the brief really helped with my design production as it helped me narrow down exactly what I needed to be doing/looking for. I had a good knowledge of the content of my work which also allowed me to progress my design development. Within this module I’ve tried to experiment with effects and transitions within the software. Playing around actually led me to develop a lot of the ideas that appeared in my final title sequence. Taking the time to get a range of designs for one idea gave me a nice amount of ideas to work with in order to make the most of the design process.

3/ what strengths can you identify in your work and how have/will you capitalise on these?

I really like the idents that I re-visited after I became more comfortable with the software. In the past I haven’t re-visited work, however, by setting time aside to improve what I had done was enjoyable. I particularly like ident1, spin re-visited, and comparing the earlier sequences to the later ones show my development with after effects. My final title sequence has a certain sense of depth in it, which was done using 3D transitions. CC particle effect really helped with this, along with using the x, y and z axis with layers. Using a clipping mask on the sun, as apposed to a flat circular shape, added to the depth as it helped to make the video a bit more realistic. I think the song choice was really appropriate for the content and when this was synced with the sequences it really aided the videos. It was really satisfying syncing movements with the music as it really does make a difference when watching the video. It shows that when you actually take the time and effort to add those finishing touches and they come together nicely that it can massively difference to the appearance of the designs. Using the studio space that’s available to me definitely helped with this module. It’ something that I’ve taken for granted in the past but after apllying myself more for these briefs, I’ve learnt that it really does help with work rate and design production.

4/ what weaknesses can you identify in your work and how will you address these in the future?

Although I feel like my work rate has improved there’s always more that can be done. Committing myself to the briefs that are set and putting more time and effort in will most definitely aid me as a designer. It will improve my time management as well as design quality and quantity. I’d like to be more experimental with type in future modules as it’s not something I’ve paid enough attention to. It has a big impact on the work and so this is an area in which I aim to improve. If I spent more time browsing or even creating my own fonts it will help my designs to look more professional and well put together. Using the title/action safe button on after effects gave me an awareness of layout and composition. Again, this I an area that I’d like to become more confortable with. Design sheets and general experimentations would help me to do so.

5/ identify five things that you will do differently next time and what do you expect to gain from doing these? BACK UP MY WORK! It’s not something I’ve given much thought in the past and then I unfortunately lost some work close to the deadline which cost me my time that I could’ve been using to do finalise my work. Having my work backed up prevents any stress and time-wasting n the future. I plan to put more time and effort into finishing touches such as type and layout as I’m interested in making my work more professional and generally better put together. It really does make a difference with the appearance of designs. I’ll definitely use my time more wisely in the next module. Although I’d say I’ve improved with time management, it’s still a weak area for me. Getting on top of things early on really helped my designs and so if I put more effort into the designing process I’d be considerably more organised. Storyboarding helped with idea development and so next time if I begain design sheets earlier on I could get a wider range of ideas which help me have a larger body of work too. More blogging. Again, although I feel I’ve improved, it’s still something that I’m yet to fully grasp. Blogging as you go along, whether it’s in a session or just general development, massively aids organisation and allows me to see my development within the module. 5= excellent, 4 = very good, 3 = good, 2 = average, 1 = poor 1 2 3 4 5 Attendance x Punctuality x Motivation x Commitment x Quantity of work produced x Quality of work produced x Contribution to the group x

silent movies

Really simple idea and it communicates the word nicely. I'd say this video probably works best in terms in terms of being visually pleasing. These videos are a bit more experimental as I revisited the words after becoming a bit more comfortable with the after effects software and so i was able to apply some new techniques. I'm happy with the improvement, however, if i had more time i would've liked to play around a bit more with effects.

Really simple idea and it communicates the word nicely. I'd say this video probably works best in terms in terms of being visually pleasing. These videos are a bit more experimental as I revisited the words after becoming a bit more comfortable with the after effects software and so i was able to apply some new techniques. I'm happy with the improvement, however, if i had more time i would've liked to play around a bit more with effects.

The outline turned out quite well as it helps show the depth I wanted to create using the 3d key framing.


If i had more time I'd definitely revisit this one as I think I could work on the keyframes and composition more...



Possibly too busy, but again, the outline aids the sense of depth which is what i wanted to focus on for the word spin.

idents

All my idents were kept quite simplistic as I felt it was appropriate for the title sequence content. They all contain clear, delicate shapes and sync to the music. I also wanted to use a range of parts in the song as I could do something different with each sound effect.

final title sequence

Finally have a completed title sequence. I got really into syncing the music with the anaimation. The chosen song fits in really nicely with the content and helped in terms of creativity as the noises that played inspired me to create new effects. I tried to play with depth within this video using: a 3D-like sun, a detailed background, cc particle world, movement through the x, y & z axis etc and for the universe, it fitted in nicely, however, this could all be improved with time. I wanted to keep the type quite minimal and small as i felt it took the emphasis off the imagery which i wanted to keep clear and simple. The circular movements seem to compliment the sound which is nice. All in all it's been really interesting to learn a skill in a different area of graphic design and I feel pretty comfortable using the software.

spin//revisited

This is probably my favourite silent movie as the colour, composition and type (futura std, bold oblique) work well together. The animation itself turned out exactly how i wanted it with smooth transitions and a clear concept.

^^ simple y-axis orientation.

scale

I have the subject of 'balls' for the scale brief. Due to the fact that it's suppposed to be designed in the same way as an eye test I wanted to work with simple, clear vectors.

Originally I wanted to work with solid colour, however, I've decided to use a linear vector as I feel it's more appropriate.

In order to further these designs I've played around with layout & info graphics in order to further explore the concept of scale & legibility.

finalising the sequence

Adding the ending and final touches to the sequence:

<< discovery science logo emerges from the cc particle effect....

<<ends with a glow.

disperse//revisited

I want to revisit the after effects silent movies as I'm a lot more comfortable with the programme. I applied the cc griddler effect in order for the word to fizzle out / disperse. In the beginning of the video i wanted it to appear as if the word was resisting the disperse action and placed keyframes close together in order to create rapid movement. The cc griddler allowed me to disperse the text horizontally and vertically.

sound

This song works really well with my concept. The first 60 seconds are the noises that I was looking for in order to fit in nicely with an animation on stars as they're light/simple. The fact that there isn't much going on works effectively with the silence of space.